Luster’s Pink Lotion is one of the most memorable textured hair creams of the past 50 years, as demonstrated by each hairstylist referencing it in their list of cult Black beauty products. Then: Luster’s Pink Oil Moisturizer Lotion Now: SheaMoisture Coconut & Hibiscus Curl Enhancing SmoothieĪccessibility continues to govern which brands receive a textured hair stamp of approval. Bustle spoke with seasoned hair stylists and experts about which cult products have recently passed on the badge of honor. We’re just now beginning to see a change of the guard when it comes to the products everyone seems to put their faith in. A history of fewer options, yet highly popular hair trends, has pushed certain products beyond cult status into a collective Black memory. Unlike other, forever exploding beauty niches, textured hair products remain a relatively young category. This eerie skill becomes particularly clear when taking stock of Black hair products. Still, when you come across a beauty product worthy of idolization, you can somehow always recognize it. Does it come after we can look back with (somewhat) fond memories? Or is it something unintentionally assigned by the people lapping up a new launch at light speed? With beauty always growing, even a TikTok-viral product that sells out immediately seems like only a flashing moment in time. Defining what makes a beauty product reach “cult” status is an imperfect science.
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